PARTNERSHIP PROGRAM · NOW OPEN

Make the baits.
We'll handle the rest.

Built for the guy painting spoons in his garage on weekends, and for the local bait shop owner running 15 SKUs of his own designs. You make. We sell. We pay you weekly. No website. No marketing. No shipping logistics. No customer service. No returns to chase.

PAID WEEKLY · NO 30/60 DAY HOLD

Every Friday. In your account.

Wholesale typically pays makers 30-60 days after the sale. We pay our partners every Friday for the prior week's orders. ACH direct deposit. No invoice chasing.

WHO THIS IS FOR

Two kinds of partners. One brand.

Garage workshop
PARTNER TYPE 01

The garage maker

You pour brass on the kitchen stove. You hand-paint every spoon. Your buddies all want one because they catch with yours when nothing else works. You've thought about selling them but you don't want to build a website, run ads, deal with Stripe, or ship boxes from your porch.

You ship: 20-200 lures/month to us

Local bait shop
PARTNER TYPE 02

The local bait shop

You run a small shop. You've got 15-30 SKUs of your own painted spoons and spinners in the case. Foot traffic is steady but you want online reach without building Shopify, fighting ad costs, or running fulfillment. Your custom colors are local-favorite secret weapons.

You ship: 100-1000 lures/month to us

HOW IT WORKS

Four steps. That's the whole thing.

  1. 01

    Apply + send samples

    Submit the form below. Send us 3-5 sample lures. We verify finish quality, durability, and consistency. Decision in 7 days.

  2. 02

    You make. You ship to us.

    Once approved, you make batches on your schedule and ship them to our fulfillment address in Idaho. We supply pre-printed labels.

  3. 03

    We sell. We ship to customers.

    We list your batches on duskcraft.com, run the marketing, take the orders, package, and ship direct. Your name appears on the batch card.

  4. 04

    We pay you Friday.

    Every Friday at 9 AM PT, your week's earnings hit your bank via ACH. No invoices to chase. No 30-day waits. Statement breakdown included.

THE NUMBERS

You keep 60% of every sale.

Industry standard for makers selling through a third-party platform is 30-50%. We pay 60% because we want the best garage makers — and the way you keep the best is by paying them what their craft is worth.

Per-lure retail$24 (3.5") · $26 (4.0")
Your share60% — $14.40 per 3.5" sold
Duskcraft keeps40% — covers payment, shipping, marketing, returns, hosting
Minimum batch24 lures
Maximum batch500 lures (per maker, per quarter)
Payment frequencyWeekly (ACH, Friday 9 AM PT)
Setup cost$0 — we cover labels + sample shipping
ExclusivityNon-exclusive — sell your own brand anywhere else you want
SAMPLE MONTH

A garage maker who ships 80 lures a month, all sell-through.

80 lures × $24 retail$1,920
Your 60% share$1,152
Duskcraft 40%$768
Weekly payments~$288

That's a side-income tier without quitting your day job. Top partners ship 300+ lures/month and net $4,000+/mo painting on weekends. Bait shops scaling to 800/month gross north of $11,500/mo.

DIVISION OF LABOR

You focus on the craft. We focus on everything else.

WHAT YOU HANDLE

Make the baits. Ship them to us.

  • 01Source your own brass, paint, hardware, glow pigment
  • 02Hand-finish each lure to your signature standard
  • 03UV-charge ready, ceramic clear coat per our spec
  • 04Ship batches to our Idaho fulfillment address
  • 05That is it. Truly.
WHAT WE HANDLE

Literally everything else.

  • 01Website + listings + photography
  • 02Stripe + payment processing + sales tax
  • 03Marketing + paid ads + email + social
  • 04Customer service + returns + refunds
  • 05Order packaging + USPS shipping + tracking
  • 06Drop alerts + email subscriber list
  • 07Inventory management + warehouse
  • 08Weekly ACH payouts + 1099 at year-end
  • 09SEO + content + how-to guides
HONEST ANSWERS

Common questions. Straight answers.

Do I lose my brand identity?

No. Each batch card shows the maker name. Your batches are listed with your story. You build your own following inside the Duskcraft brand umbrella — like a label-mate, not a ghost-maker.

What if my batch does not sell?

We hold unsold inventory for 12 months. If it does not move, we ship it back to you at our cost. You owe nothing.

Can I sell my baits elsewhere too?

Yes. Non-exclusive arrangement. Sell your own brand on eBay, Facebook, your local bait shop counter, wherever — Duskcraft is a sales channel, not a contract.

How do you handle the customer if a lure breaks?

We handle the conversation. We replace it from inventory. We track defect rates per maker and share them privately. If your defect rate stays under 2% we never come to you about it.

What if I want to leave the program?

30-day notice. We finish selling what is in our warehouse from your existing batches, pay you out, return any unsold stock, close your account. No exit fee.

Who owns the customer relationship?

Duskcraft does — but with one exception: customers who buy 3+ of your batches get an option to follow you directly. We do not block direct relationships once they pick a favorite maker.

How is this different from Etsy or wholesale?

Etsy charges fees + listing costs + you still build your own shop and do customer service. Wholesale pays you 30-60 days late at deep discount. We pay weekly at 60% and do the actual work for you.

APPLY · 7-DAY REPLY

Ready to make. Send the form.

Honest application. We read every one personally. If you make a lure that catches, we want to hear from you. Decisions in 7 days; we ask for samples after we say yes.

01You hear back inside 7 days — yes, no, or "tell us more"
02If yes, we send a sample shipping label
03You ship 3-5 of your best lures
04We test them in the water on a partnered guide boat
05If they pass, you sign the partnership agreement + onboard

Partnership Application

We read each one. No bot replies.

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